Reputable Company
Overview
We are hiring!
Our client in Zambia is looking to hire for a Marketing Specialist to join their team for a job vacancy with the betting industry.
Key Responsibilities:
- Develop trade marketing strategies to increase brand presence and sales.
- Until Marketing Manager is hired, coordinate and plan promotions, activations and merchandise distribution across Zambia.
- Manage trade promotions, including planning, budgeting, and execution.
- Analyze market trends in betting promotions/
- Develop relationships with tipsters and promotion companies.
- Measure and report effectiveness of trade marketing initiatives.
Qualifications:
- Diploma or bachelor’s degree in marketing, business, or related field.
- Proven experience in trade marketing, preferably in gaming/betting.
- Strong analytical skills and understanding of retail dynamics.
Experience Requirements:
- Decent understanding of the informal trade environment in Zambia.
- Good communication and negotiation skills.
- Experience in either the beverage, alcohol, telecommunications, or gambling sectors.
- Ability to build relationships with local businesses and influencers.
- Creativity in developing promotional campaigns and marketing initiatives.
- Proficiency in using basic marketing and sales tools.