Marketing Officer at Indo Zambia Bank Limited

Indo Zambia Bank Limited, a bank that has been operating in Zambia since 1984 and has a branch network of 37 branches and agencies across the country, has exciting career opportunities for individuals seeking to grow in the banking and financial services sector.

A. CORPORATE SERVICES AND ADMINISTRATION DEPARTMENT

BRAND AND COMMUNICATIONS UNIT

3. MARKETING OFFICER *1

This role is responsible for assisting the Bank’s overall Corporate Marketing and Communications Manager to deliver the Brand and Marketing strategy.

Responsibilities:

• Marketing Plan Execution: Assist in the implementation of marketing plans across various channels, including digital, print, social media, and events.
• Campaign Management: Manage marketing campaigns from start to finish, including planning, execution, tracking, and reporting.
• Market Research: Conduct market research to identify trends, customer needs, and competitive landscape. Analyze data to inform marketing decisions.
• Social Media Management: Manage social media presence across different platforms, creating and scheduling content, engaging with followers, and monitoring brand mentions.
•  Email Marketing: Assist in developing and executing email marketing campaigns to nurture leads, promote products/services, and communicate company updates.
• Event Planning & Management: Support the planning and execution of marketing events, including conferences, trade shows, product launches, and webinars.
• Budget Management: Assist in managing marketing budgets effectively, ensuring efficient allocation of resources.
• Performance Measurement & Reporting: Track and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and provide regular reports on results.
• Collaboration: Work closely with other departments, such as sales, product development,
  and customer service, to ensure alignment and maximize marketing impact.
• Vendor Management: Manage relationships with external vendors, such as printers, designers, and advertising agencies.
• Team Leadership: Supervise and mentor junior marketing staff, providing guidance and support.

Qualifications:

• Grade 12 with 5 credits including English and Mathematics
• Bachelor’s degree in marketing, Communications, or a related field.
• 5 years work experience in Marketing
• Strong understanding of marketing principles and best practices.
• Excellent written and verbal communication skills

APPLICATION PROCESS

Applications should be submitted electronically, via our website using the link

https://forms.gle/yVBZk343avkzekMYA

Application attachments should include clearly scanned copies of the Curriculum Vitae, Qualifications, Certifications and other supporting documents which will be uploaded via the link as one PDF document. Please note that physical applications will NOT be accepted.

Closing date for the applications is 19th February, 2025